Earlier this week I posted this video to my Google+ page with the comment "Google>Facebook" but I thought that the statement might need a little explanation.
My statement is not a statement of brand loyalty as I view them both as tools (well, actually Facebook is a tool, Google is a toolbox, but more on that in a bit). Instead, my thought is based on the order of all things Internet. I agree that Facebook is the undisputed champion of social media (both in users, visits and functionality), but Google is not only the master of all things search, they are currently becoming the gatekeeper of all digital information. By opening up the search algorithms to include FB friend activity, they will quickly become literally the "Search Engine of your Life". If Facebook is the game, Google is becoming not only the field it's played on, but the TV network that shows the game, the blogs that talk about the teams and the vendors selling popcorn in the stands.
In my opinion, Google has a better likelihood of creating, implementing and growing a successful social network and content disbursal tool (larger than FB), than Facebook has of encompassing the entire net (no matter how good FB connect gets). I don't believe that Facebook wants to take over the world, but it seems that Google is poised to take over Facebook in the next four years.
That thought process, brought on by the video, led me to the post Google>Facebook.
What do you think? Will Google surpass Facebook? (Which is now projected to hit 1 Billion users in August) Is there a startup out there waiting in the wings, or possibly not even in existence yet that will take them both out before 2020?
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